OLI Sports Tourism recently delivered a lecture and academic discussion at Hellenic American University, focusing on Business Model Innovation in sports tourism and the strategic development of value creation within the industry. The session brought together students, academics, and industry professionals in an engaging knowledge exchange centered around the practical application of the Business Model Canvas framework within the evolving landscape of sports tourism.
The presentation examined the business model of OLI Sports Tourism through the lens of the Business Model Canvas methodology, exploring how organizations in the sports tourism sector can design, deliver, and sustain value in an increasingly competitive and experience-driven market. With particular emphasis placed on value propositions, customer experience, strategic partnerships, revenue streams, and the alignment of key resources and operational activities, the lecture aimed to approach the thematic with a multi-dimensional perspective.
The lecture was delivered by Mr. Ioannis Mostrios, CEO & Founder of OLI Sports Tourism, Mr. Andre Gutierrez, Senior Director, Brand Partnerships and Mr. Panagiotis Kratimenos, Director of Marketing. The speakers shared practical knowledge on tourism management, sports management and business development, in a very engaging and interactive discussion with the audience. For OLI, the collaboration with Hellenic American University represented another opportunity to contribute to discussions around strategy, innovation, and the future direction of sports tourism. The exchange of ideas and the active participation of the students further highlighted the value of strong relationships between academia and the corporate world.
