OUR STORY
Founding Year of OLI
OLI reinvents itself helping to successfully manage the critical years of tourism stagnation
New strategical partnerships
OLI enters Event management
Oli Rebranding
Oli enters major sport events handling
At OLI we are as good as our worst day.
Our capabilities are as reliable as our lowest performance level, because our worst day reveals one’s true character and preparedness when things go wrong. Read our case studies and take a look at issues we have faced and why we pride ourselves in being proactive. OLI likes to call itself a pioneer in sports traveling by providing tailored services, offered in person, with a deep understanding of the client needs and a solid backbone of:
- Ethical morals and legal awareness
- Financial discipline
- Operational grit
- Communication clarity
- Problem solving at scale
- And a deep concern for safety
To make exploring the wonderful world of travel hassle-free for groups and individuals. At OLI, we are committed to always offering high-quality services based on our years of experience, our genuine love for all kinds of sports and our deep belief in the power of doing things together (“ΟΛΟΙ ΜΑΖΙ”)
Together everything is better.
You are probably wondering what the name OLI actually means. When we started our company, we wanted a name that not only sounded nice but was also a constant reminder of who we are and what we believe in.
“Oli mazi” means “all together” in Greek, so “OLI” was a perfect fit for us because we believe in the fulfilment and joy that only being together in sports activities can bring. We believe that all together, with deep respect for diversity, we can connect, play, feel, laugh, explore and evolve.
OLI means “everyone” in Greek. This single word holds the heart of our philosophy. We believe in the power of people moving together, training together, growing together. OLI is about inclusion, connection and shared athletic experiences that bring us closer.
From the beginning, we knew our logo had to carry that energy. It had to express momentum, strength and unity. The custom lettering, with its sharp angles and forward-leaning design, captures exactly that. It feels like it is in motion, always pushing ahead. The bold shadow adds intensity. It is a symbol of drive, passion and collective power. More than just a name, the logo represents a mindset. One that invites people from different backgrounds to join a journey of movement and challenge.
To tell the story visually, we collaborated with a designer to create a series of illustrations inspired by two worlds that speak to us deeply. The first is ancient Greek art. The second is superhero culture.
The figures borrow shapes and rhythm from classical pottery, like the kind that once told heroic stories through form and pattern. At the same time, they embrace the boldness and energy of modern-day heroes. Athletic bodies in dynamic poses. Clear lines. Confident silhouettes. The result is a visual language that feels both timeless and fresh.
These illustrations became part of our website, our social media, our event visuals and gear. Wherever you see OLI, you see that same spirit. A story of action, teamwork and joy in motion.Every athlete who joins becomes part of that visual story. Whether you run, swim, cycle or cheer from the sidelines, you’re part of the myth we live every day.
Our branding is not just about how we look. It’s about what we stand for. The logo, the illustrations, the way we speak and move — everything is built around one idea. Everyone is welcome. Everyone belongs.
That's OLI
SHARE WITH US EVERYTHING YOU WANT OUT OF YOUR TRIP
LET US CREATE A TAILORED PLAN FOR YOUR GROUP
ENJOY A WORRY FREE EXPERIENCE – WE HAVE IT ALL COVERED
POST-TRIP DELIVERABLES
With the global sports tourism market on a constant growing pattern, currently valued at over $560 billion, and projections to reach $1.3 trillion by 2032 sports represent about 10% of global tourism spending.
This growth is fueled by the increasing popularity of major sporting events, adventure tourism, and fitness-focused travel. We take it a step further to create bespoke experiences not because it is a trend, but because there is no better time to build memories than when you are a part of a whole.
WHAT MAKES THE OLI EXPERIENCE UNIQUE?
Effortless
tailor made
cost effective
Safe
fun
Bespoke
